Here is the reason why: Anti-skidding is just perfect, light and not too strong so I can put it on my jeans pocket without much resistance and when I place it upright and against a wall it feels 100 % secure and it will not slip (even Android robot is happy about it...)
Case looks strong.
You also have an iPad Mini you know that it makes sense if you look to hold it with only one hand. This case helps a lot to have a good grip on the iPad Mini !
When your iPad Mini fall into the floor (at that will happen trust me). Contact sound makes you understand that this case is really protective.
Price ? Excellent ! As the product !
Note: I chose the grey color on a black iPad Mini. Looks brownish as in pictures here. Don't know why it's called grey but makes the iPad Mini overall color not too stern.