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Aokang
Brand Introduction

Zhejiang Aokang Shoes Co.,Ltd (SSE Stock Code 603001), one of the leading leather products companies, is devoted to R&D, manufacturing, distribution and retail of shoes and leather products of Aokang brand together with other 4 brands. We are the exclusive supplier of leather products for Beijing2008 Olympics, and the brand value has reached RMB10 billion in 2001. After years of development, we have established 3 production plants, 2 R&D centre and more than 5,000 shops with 4 self-owned brands, named as Aokang, Kanglong, Redess and MeiRie's. We also purchased the Trademark ownership of an Italian brand-Valleverde in China, forming vertically integrated business model. Since 2008, Aokang launched E-shop (www.aokang.cn) and rapidly develop online business in the flourishing digital era. It introduce CRM system to provide superior service with our customers. In order to optimize advantage resource, Aokang will initiate O2O new model combining online and offline business, leading a revolution in China’s footwear industry. Vision Aokang upholds the vision of “Century Aokang, Global Brand”. It aims to be the leading shoes brands operator and retailer and poses the global presence. Mission Aokang shoulders the mission of “Serve for the Footsteps Forward” so as to go from strength to strength. It is determined to contribute more to the social economic development and prosperity. Aokang fully integrated the idea of comfort, fashion and technology. It’s mainly devoted to the design of high-quality leather shoes for business occasion.

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